Currys launches dad-centric humour campaign for energy-saving tech
Trend Alerts
Currys launches dad-centric humour campaign for energy-saving tech

Currys launches a dad-centric humour campaign to promote its energy-saving tech, using storytelling on video-on-demand, YouTube and radio for engagement.

Marie Wagner • Trend Alerts • September 30, 2026 • 3 min read
TikTok Shop fuels UK small-biz live commerce
Trend Alerts
TikTok Shop fuels UK small-biz live commerce

TikTok Shop is transforming UK small-biz sales with live commerce, boosting engagement through discovery and real-time interaction for over 300,000…

Monika Kruger • Trend Alerts • September 29, 2026 • 4 min read
Poundland owner considers separate sales
Product Launches
Poundland owner considers separate sales

Gordon Brothers considers separate sales of Poundland and Dealz, one of its discount chains, due to interest from retailers and…

Monika Kruger • Product Launches • September 28, 2026 • 1 min read
Clarks launches new shoe campaign
Buyer Guides
Clarks launches new shoe campaign

Clarks launches new shoe campaign asking Are You Wearing The Right Shoes?.

Monika Kruger • Buyer Guides • September 26, 2026 • 3 min read
Airport tasting app turns fleeting moments into lasting experiences
Flash Picks
Airport tasting app turns fleeting moments into lasting experiences

Pernod Ricard’s Taste Odyssey app transforms airport tastings into interactive, shareable flavor journeys, proving travelers crave immersive retail experiences.

Marie Wagner • Flash Picks • September 25, 2026 • 3 min read
John Lewis Values Trust Over Retail Media Profits
Buyer Guides
John Lewis Values Trust Over Retail Media Profits

John Lewis prioritizes brand trust over retail media profits, integrating it as part of its broader strategy rather than a…

Monika Kruger • Buyer Guides • September 24, 2026 • 4 min read
Beauty Brands Face Barriers in Gaining Physical Retail Trust
Buyer Guides
Beauty Brands Face Barriers in Gaining Physical Retail Trust

Beauty brands face barriers in physical retail trust as local managers prefer recognizable names. Discover how exclusive partnerships and industry…

Marie Wagner • Buyer Guides • September 23, 2026 • 3 min read
Content Marketers Turn to AI Visibility Tracking Tools
Brand Spotlights
Content Marketers Turn to AI Visibility Tracking Tools

Content marketers adopt AI visibility tools to track where their content appears as generative AI transforms discoverability. Learn how these…

Marie Wagner • Brand Spotlights • September 22, 2026 • 2 min read
Merchants Must Optimize Product Data for AI Shopping Assistants
Brand Spotlights
Merchants Must Optimize Product Data for AI Shopping Assistants

Merchants must optimize product data for AI shopping assistants to ensure their items appear in AI-driven recommendations and stay competitive…

Monika Kruger • Brand Spotlights • September 21, 2026 • 3 min read
Ad pro identifies keys to lower acquisition costs
Flash Picks
Ad pro identifies keys to lower acquisition costs

Ad pro identifies keys to lower customer acquisition costs on Meta and Google with performance levers.

Monika Kruger • Flash Picks • September 19, 2026 • 3 min read