Ad pro identifies keys to lower acquisition costs
Flash Picks
Ad pro identifies keys to lower acquisition costs

Ad pro identifies keys to lower customer acquisition costs on Meta and Google with performance levers.

Monika Kruger • Flash Picks • September 19, 2026 • 3 min read
Retail Media Boosts Ecommerce Profits with High Margins
Brand Spotlights
Retail Media Boosts Ecommerce Profits with High Margins

Retail media boosts ecommerce profits with high margins, offering retailers an opportunity to generate significant revenue from existing audiences.

Marie Wagner • Brand Spotlights • September 18, 2026 • 2 min read
Expert Warns of Ad Fraud Tactics
Product Launches
Expert Warns of Ad Fraud Tactics

Expert warns of ad fraud tactics and deception in programmatic networks.

Monika Kruger • Product Launches • September 17, 2026 • 2 min read
FedEx and DHL Expand Ecommerce Shipping Tools
Brand Spotlights
FedEx and DHL Expand Ecommerce Shipping Tools

FedEx and DHL enhance ecommerce shipping with new tools for seamless international trade and cross-border payments.

Monika Kruger • Brand Spotlights • September 16, 2026 • 3 min read
BK Beauty bets big on TikTok despite rising ad costs
Trend Alerts
BK Beauty bets big on TikTok despite rising ad costs

BK Beauty returns to TikTok Shop despite rising ad costs, betting on platform growth for its direct-to-consumer makeup line amid…

Marie Wagner • Trend Alerts • September 15, 2026 • 2 min read
Retail Media Market Growth Outpaces Advertiser Value
Brand Spotlights
Retail Media Market Growth Outpaces Advertiser Value

Retail media advertising growth outpaces advertiser value. Learn how retailers like Amazon turn storefronts into dedicated channels.

Monika Kruger • Brand Spotlights • September 14, 2026 • 3 min read
Agency Owner Shares New-Store Strategies for Success
Buyer Guides
Agency Owner Shares New-Store Strategies for Success

New-store success strategies for ecommerce startups, focusing on structured product data and AI visibility to attract customers.

Monika Kruger • Buyer Guides • September 12, 2026 • 4 min read
Inventory Risk Exposed by Sales Data
Trend Alerts
Inventory Risk Exposed by Sales Data

Inventory risk is exposed by sales data, revealing product demand and idle investment on warehouse shelves.

Marie Wagner • Trend Alerts • September 11, 2026 • 4 min read
How moving ads boost brand visibility
Buyer Guides
How moving ads boost brand visibility

Google Ads sequence campaigns let brands control video ad order to boost visibility and awareness—discover how this new format works.

Marie Wagner • Buyer Guides • September 10, 2026 • 4 min read
McCain Foods hires PepsiCo exec as COO
Product Launches
McCain Foods hires PepsiCo exec as COO

McCain Foods appoints Victoriano Perez Mies as COO, leveraging his 20 years at PepsiCo to lead global manufacturing and operations.

Marie Wagner • Product Launches • September 9, 2026 • 2 min read